Monday, November 16, 2009

Double X Folds Back into Slate

secondary_DoubleX_logoDouble X, a "new kind of women's magazine" that also had a habit of publishing some anti-feminst screeds (although I'm still a big fan of many of Double X's writers, including Amanda Marcotte and Latoya Peterson), has announced that it will be folding back into Slate. Double X will become its "own section, with our XX Factor blog, articles, and special projects already in the works," announce editors Emily Bazelon and Hanna Rosin.

Double X didn't exactly get a warm reception among other popular feminist and women's sites when it first arrived. Ann Friedman, deputy editor at The American Prospect (and one of the editors at Feminsting.com), labeled the new site "an eerie resemblance to the women's pages of yore." Her main argument was that rather than having a site especially for women, top news magazines and blogs should just have women integrated into the product.

Well, it looks like Friedman will get her wish. Gawker noted when it reported the news, "As you can see from the logo, Double X never made it out of beta." It's not yet clear if the consolidation will result in layoffs. If it does, I'm sorry to hear it in an era where the number of media jobs are endlessly shrinking.

Cross posted.

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